Ecuador Business Etiquette - World Travel Guide -

The Ecuadorian government has set itself the goal to turn Ecuador into one of the five best destinations of the American continent.

The country's varied and beautiful landscape should make this goal feasible. Straddling the equator in western South America, Ecuador has territories in both the Northern and the Southern hemispheres. The country is geographically divided into the Amazon, the Highlands, the Coast, and the Gal?pagos Islands.

Ecuador's coastal region (the western lowlands) is made up of fertile plains, rolling hills, and sedimentary basins traversed by a plethora of rivers that rush from the heights of the Andes to the Pacific Ocean. All five coastal provinces, encompassing 640km (398 miles) of coastline between them, have attractive beaches and plenty of hotels and resorts for tourists.

The Andes mountain range crosses the country from north to south. The Amazon Region can be geographically divided into two sub regions: the High Amazon and the Amazon Lowlands. The Highlands is comprised of the Andean foothills which slowly descend towards the Amazon River Basin. The Napo, Galeras, Cutuc?, and C€ndor ranges are located here. The most impressive elevated regions of this area are in the north and include Volcano Sumaco. The Lowlands, found further to east, are home to some of the nation's most beautiful and important rivers: the Putumayo, the Napo, and the Pastaza.

The Archipelago of Col€n (commonly known as the Gal?pagos Islands) is made up of 13 main islands, 17 islets, and dozens of ancient rock formation. Apart from its beautiful beaches and unique and varied ecosystems, the Gal?pagos Islands are home to towering active volcanoes.

Ecuador today remains a multi-ethnic and multicultural nation, where more than 14 indigenous groups maintain their own traditions and ways of life.