Life:) Ukraine
life:) Û GSM operator presented by the Astelit company in Ukraine in January 2005.

New vision, new opportunities and technologies, qualitative mobile communications services aimed at individual needs of each subscriber Û this is what life:) offers today!

life:) sees its vision in being a single source of communication to enrich lives.

We see a future with full convergence of mobile, fixed, infotainment and with lots of value added services which will change the way that our customers were doing things: mobile payments, mobile TV, mobile barcode, communication helping to customers to transform information about their health÷ In future the winner company will be who delivers these services meeting the needs of the customers or addressing the unknown pains of our customers in a most simple way basically on one bill. In future we want to be positioned as the company who offers all the time the latest technology but as well with most innovative services which will create new streams for us and by enriching the lives of our customers we will be more indispensable.

life:) values are in being passionate for better, delivering results, keeping our customers at heart and team spirit

life:) sees its mission in adding value to the lives of our customers and building long term partnership by enabling their communication thanks to our high quality and simple services.
Dynamism

life:) network is developing at unprecedented pace. During three years of operations in Ukraine life:) has covered 91% of the Ukrainian population.

The number of life:) subscribers is constantly growing Û within first 8 month of its operations in Ukraine life:) attracted one million customers. In the third quarter of 2005 a respected research organization Wireless Intelligence, founded by GSM Association, has acknowledged life:) as the fastest growing operator in the world in terms of subscriptions. As of the 31st of March 2008 the number of life:) subscribers reached 9.4 million.

Due to its dynamic network roll-out, innovative services and bright marketing strategy life:) that entered the market as the fifth mobile operator, has become the third national GSM services provider within only the first year of its operations in the country.

In June 2006 Astelit company became the first Ukrainian company to receive a prestigious international business award Û Stevie called by New York Post Û "The Oscar of business society" as the Best New Company of the World
Innovations

life:) Û is a market leader in implementing innovative and new services. Within two years the operator has presented over 150 value added services, 50 of which are brand new for Ukraine.

The operator was the first in the market to introduce EDGE technology and today life:) offers large EDGE coverage Ò 48% of the current networkÌs sites support EDGE.

For the first time on the Ukrainian market life:) presented the unique mobile phone that relieves from the necessity of permanent cards changing. The cell phone allows subscribers to stay in touch simultaneously with both SIM-cards - and this is its unique peculiarity. Phone's menu is adopted specially for the mobile communication users of Ukraine.

life:) has presented a unique package of interactive services Û lifebox, that has united all the innovative services of the operator by a single convenient access. More than 80% of life:) subscribers have opened lifebox at least once, while it contains both entertaining and informative services.

The operator was the first to introduce in the Ukrainian market the EDGE technology that provides data transfer speed 5 times higher than GPRS. Moving further Û in May 2006 life:) introduced EDGE+/GPRS+ technology thus enabling its subscribers to have the maximum possible data transfer speed in GSM network that is three times faster than EDGE and GPRS.

Mobile connect card EDGE/GPRS from life:) has given a new dimension of freedom and convenience to Internet users. It enables life:) subscribers to access web with the help of laptops anywhere in the zone of life:) GSM coverage Û without cables, telephone lines, infrared port or Bluetooth. The innovative product also supports mobile telephone functions Û making calls, sending/receiving SMS and enables Internet users to stay online anywhere in the world with EDGE/GPRS roaming.
Customer Centricity

In order to provide its customers with high quality services and the most updated information on various campaigns, offers and tariff plans life:) has opened more than 449 exclusive shops and customer service centers in 165 cities of Ukraine. In addition to that, life:) subscribes can order life:) services through the 34 600 non-exclusive shops.

In addition, two life:) Call Centers are available 24 hours, 7 days a week and can provide professional services in three languages (Ukrainian, Russian and English).

life:) offers new and simple ways of paying for mobile services! Among them is the immediate account refilling in online regime through bank branches and ATMs. Also, the operator offers another convenient method of account refilling Û through the web site which can be done by means of credit cards, without any additional registration or commission and with high security guarantee.

life:) develops products, services and tariff plans tailored to specific subscribersÌ needs. Today the operator offers services to all segments of mobile users: pre-paid, contract, corporate and VIP-clients.

life:) has the widest roaming coverage in the market Û through more than 500 operators in 207 countries of the world.

Mobile communications operator life:) grows dynamically. The company plans to cover the territory of the whole country and continue providing its subscribers with nice surprises, campaigns and innovations.

Everything is possible!
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