Sunday Vision - Ugandan Newspapers

Sunday Vision
HISTORY

The Company
The New Vision Printing & Publishing Company Limited (NVPPCL) started business in March 1986 after the National Resistance Movement (NRM) took power in Uganda. Its initial line of business was the production of an English language newspaper “The New Vision”. It succeeded previous Government-owned newspapers (Voice of Uganda, Uganda Times) that had collapsed for a variety of reasons. The Government granted the new newspaper financial autonomy and editorial independence. The New Vision management set an objective and progressive political line, supportive of the Movement ideals, but critical of failings, as the basis of its editorial philosophy. The company is now a listed entity on the Uganda Stock Exchange.

Mission / Vision / Values
Mission
To inform, educate and entertain, accurately and openly, for a better world.
Vision
We will expand as the dominant multimedia enterprise through editorial innovations and world-class practices.
Values
Honesty; openness and integrity
Courage; backed by Research and Facts
Innovative; Ambition and Continuous Improvement
Excellence; in operation, people, customer care both internal and external, meritocracy, performance, product quality, and service
Zero tolerance to corruption
Social Responsibility.

Offices
Kampala
The New Vision has its headquarters in Industrial area; plot 19/21 First Street. Advertising offices are situated in Jubilee house, Kimathi Avenue.

Regional offices are situated
West – Masaka, Mabarra, Fort Portal,
East – Jinja, Mbale, Soroti, Tororo
North – Lira, Arua, Gulu
Central – Luwero

Products
NVPPCL is a multimedia publishing house, with interests in newspapers, magazines, internet publishing and commercial printing. It also provides advertising and circulation distribution services.

Newspapers
New Vision – Published in English, and aimed at discerning and AB income Ugandans.
Monday to Saturday editions
Since inception The New Vision has been the leading daily in Uganda, enjoying a 60% share of the total daily newspaper sales.

The editorial philosophy is to provide “information of record” and in a balanced way, covering all the facts and leave the opinion of the matter to the reader. The newspaper has various sections making up the whole paper, with a strong emphasis on enhanced reader value. Examples of these added value features are, Education Vision, Woman’s Vision, Weekend Soccer, Relate and Weekend Vision. The newspaper is also heavily involved in Education in Uganda and publishes advanced study guides for passing, PLE, ‘A’ and ‘O’ levels, plus is involved in Direct to school education through the “Newspapers in Education” program.
Circulation ABC - 32500

Sunday Vision – Published in English, and aimed at discerning and AB income Ugandans.
This is the premier weekend read that offers a variety of background news features, sports, commentary and entertainment. The Sunday Vision is also the biggest selling newspaper in Uganda, and the only newspaper in East Africa to have an A4 magazine, inserted free with every copy. The Sunday Vision also caters for the vast religious category in Uganda and publishes the only Christian Religious supplement available in the country.
Circulation ABC - 36500

Bukedde – Published in Luganda, seven days per week.
Bukedde is the most brand loyal newspaper in Uganda and is an integral part of the average working Ugandan’s day. Focusing on the human side of life, the newspaper attracts up to 15 readers per copy. Bukedde is also the only daily newspaper with a dedicated section on the KABAKA, the Buganda cultural king, and is highly regarded as the formal authority on the KABAKA and his people.
Circulation ABC - 14300

Regional Newspapers – (see below)
Published weekly and focusing on the everyday life and human interest side of the communities outside of Kampala. The Vision Group is the only publishing house in Uganda producing local language newspapers for the different areas in Uganda.
Orumuri - published in Runyakore/Rukiga (weekly – Monday)
Main circulation area is the western part of Uganda, from Masaka to Kabale.
Circulation - 9500 copies per week

Rupiny – published in Luo – weekly - Wednesday
Main circulation area is the northern part of Uganda, from Arua to Gulu / Lira
Circulation – 3800 copies per week

Etop – published in Ateso – Weekly – Thursday
Main circulation area is North Eastern Uganda, Soroti, Katakwa and Kumi
Circulation – 5200 copies per week

Websites
www.newvision.co.ug - carries digital versions of all the above products. It is the most visited Ugandan website with approximately 900,000 visitors a month.
www.enteruganda.com – is the definitive guide to all services and activities in Uganda
www.chogm.co.ug – Resource and news site for CHOGM Uganda 2007
www.jobs.co.ug – Comprehensive jobs site offering listing jobs and candidates

Advertising Services – Print media advertising services are provided in both the newspapers, magazines and on the website. The excellent quality of the colour and reader delivery makes the service a leading player in the business.

Magazines
Unlike the newspapers, magazines deliver high-end niche audiences. Magazines in Uganda, like the rest of the world are the fastest growing print media opportunity.
The magazines currently compromise of:-Premiership - Monthly, City Beat - monthly, Bride & Groom - quarterly and Secondary Schools Directory - annual. New titles are currently under investigation.

Premiership is the only soccer magazine published regularly in Uganda and is aimed at the football enthusiast, it covers all European, English, African and local soccer, plus cover local stars playing Internationally.
Average monthly circulation is around 13 000 copies.

City Beat is the only entertainment magazine published in Uganda aimed at locals between the ages of 19 and 35 who enjoy the finer side of life and have money to spend.
Circulation currently sits at around 7000 copies.

Bride & Groom - aimed at couples planning, having or attending a wedding,
covering all items from budgeting, through to fashion and the ceremony.
Circulation is 11 000 copies per quarter.

Secondary Schools Directory taps into the lucrative educational market in Uganda. Published annually in January Circulation of 4500 copies.

Printing services
Vision Printing – Printing services include newspapers (Most newspapers in Uganda, Rwanda and Southern Sudan are printed by Vision Printing), magazines, posters, books, calendars and cards. Equipment includes, Web off-set, flat sheet (A1-A5), prefect binding, saddle stitching, including direct computer to plate machinery make Vision Printing the definitive value printer in Uganda.

The Vision group also sees commercial printing as a key development and strategy for the future and is currently investing in new machinery. Already confirmed is Computer to Plate equipment (the only CTP setup in Uganda), an A1 4 colour press, additional web off-set printers and advanced finishing equipment. Vision Printing also offers design, from advertising, to books and brochures, layout services of all printed material and translations into all local languages.

Radio
Vision Voice 94.8 – The radio station, covers a radius of 100 kilometers and broadcasts in English. Its content and programmes gives it a unique identity.

Bukedde 100.5 – Broadcasts in Luganda offering its listeners a blend of entertainment and information. The radio shares a close relationship with the readership of the Bukedde newspaper.

Radio West – Western Uganda's dominant Radio Station.

Advertising Rates
CLICK HERE TO SEE RATE CARD

CONTACT US
Headquarters -
+256 (0)41 337 000
Editorial
editorial@newvision.co.ug / +256 (0)414 337 000
Advertising
advert@newvision.co.ug / +256 (0)414 344 191
Printing
Print@newvision.co.ug / +256 (0)414 337 000